Sova is the brainchild of Vasu and Sneha which immensely values ‘Wellness’ as the need of recent times. This beauty brand has made an undeniable mark in the world of affordable luxury. Its impressive portfolio already includes Elle Beauty Awards, 2019 – Best Shampoo for Treated Hair; Cosmo Awards, 2019 – Best Body Lotions & Best Shower Gel, etc. Sova, inspired by the science of Ayurveda, relentlessly works towards bringing the beauty, benefit, and goodness of Ayurveda to the forefront through its products. Be a Sova woman, nurture yourself inside out.