About- Papa Don't Preach by Shubhika

Papa Don’t Preach by Shubhika was launched in 2010 by Shubhika for girls who effortlessly display a fierce urban sense of style, and are constantly experimenting and redefining their fashion boundaries.

Papa Don’t Preach Girls want to wake up pretty, step out chic, work sexy-slick, dine glamorous and party rebelliously-pink. To dress their many unpredictably predictable moods, we release three distinct collections every year.